The government has launched a fresh strategy targeting supply chain efficiency and the aftermarket sector to drive growth
China introduces new measures to boost national automobile consumption
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Beijing has announced a new series of initiatives aimed at increasing automobile consumption, with specific attention paid to reforming vehicle circulation and invigorating the aftermarket sector.
Forty cities, including Tianjin, Shenyang and Yangzhou, have been selected as pilot areas for the reforms. These locations are tasked with removing impediments to the flow of vehicles and consumption, as well as fostering innovative business models.
A parallel initiative involving nine government departments targets the expansion of the auto aftermarket.
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Plans include the regulated management of vehicle modification and support for the recreational vehicle (RV) camping industry, which will be bolstered by streamlined land-use approvals and improved road access. The strategy also encompasses classic car business models and the promotion of motorsports.
Official figures for the first five months of 2026 indicate a total of 12.207 million vehicles sold across China, with new energy vehicle (NEV) sales accounting for 5.802 million units—a year-on-year increase of 3.5 percent.
Wang Du, vice-president of the China Automobile Dealers Association, remarked that the aftermarket holds significant potential. He suggested that these systemic measures will streamline the industrial chain and provide a fresh impetus for consumption growth.
