Brazil sees surge in Chinese tourism following visa removal

Brazil is experiencing a notable uptick in Chinese tourism, with visitor numbers rising by 43 percent during the first five months of 2026 compared to the same period in the previous year. This growth, which saw 55,260 Chinese travellers arrive in the country, aligns with efforts by the Brazilian government to diversify its tourism portfolio beyond traditional source markets in South America, Europe, and the United States.

The country is currently on track to receive approximately 10 million foreign tourists by the end of 2026, according to official estimates cited in media reports. Between January and May, Brazil welcomed 4,819,685 international visitors. In May alone, the nation hosted 486,262 foreign tourists, marking a 5.4 percent increase compared with May 2025.

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This sustained recovery follows a strong 2025, during which Brazil received 9 million foreign tourists – exceeding the target set in the National Tourism Plan 2024–2027.

Economic contribution of tourism

The economic contribution of this sector has also reached historic highs. Foreign tourists spent approximately US$4.8 billion in Brazil between January and May 2026, an 11.6 percent increase compared with the first five months of 2025.

While Argentina remains the primary source market with 1.9 million visitors, the country’s global profile continues to rise. Alongside the diversification of its tourism base, Brazilian destinations have gained international visibility; locations such as Pontal do Atalaia and Baía do Sancho were recently included in “The World’s 50 Best Beaches” ranking, and urban centres including São Paulo and Manaus have been recognised for their cultural and travel appeal.